
Hello! Glad you found us.
I am Robert, founder and managing director of Aufguss Roots. My passion and daily drive also shapes the slogan of Aufguss Roots: “Passion of Aufguss”!
Since 2012, we have been advising wellness companies from all over Europe on their projects, coaching sauna masters and pourers, or taking the sauna crew of hotels, thermal baths and sauna facilities to the next level through our training. 12 years of experience and constant optimization of the training content and methodology have meant that we can offer every course participant first-class training and further education in the sauna sector through the combination of perfectly coordinated sauna and wedel courses and our unmistakable company DNA.
Our ultra-light 'Magic Towel' is an in-house development that I am particularly proud of! In collaboration with a renowned weaver, I developed and produced this unique towel over a period of more than two years. We caused quite a stir in the sauna world and further optimized the "Magic Towel" with the "update" to version "2.0". The "Magic Towel" now inspires and supports sauna pourers all over the world in their sauna performance.
And now we are launching the next rocket and presenting you in our small but fine Aufguss Roots Shop, alongside our highlight, the "Magic Towel 2.0", the functional sauna textiles in DELUXE quality. During development and production, it was particularly important to me that the products combine innovation, quality, functionality and feel-good moments and are tailored to the needs of sauna guests and Aufguss users.
Convince yourself of the quality of our products and our commitment and pursuit of quality and progress. TASTE IT and be a part of the “Aufguss Roots Family!”

The trainers of Aufguss Roots
(Aufguss Roots Master Trainer: CEO and Managing Director of Aufguss Roots, Entrepreneur)
A lot of passion and heart and soul, the highest appreciation for the sauna guest and the profession as a calling: Robert Heinevetter has long been considered an icon and ambassador of modern sauna culture. His passion has only one goal: "I want to inspire sauna guests with multi-sensory experiences, coach course participants to the next level in seminars and only offer the highest quality products. Aufguss Roots as a celebration for body, mind and soul."
(Aufguss Roots Master Trainer, winner of the 2016 Team World Championship title, five-time Polish champion and Swiss Show-Aufguss champion)
The Polish-born woman has been one of the world's best infusionists since 2016 at the latest: At that time, Iza won the team competition title at the infusion world championships alongside her compatriot Łukasz Dłużniewski. Five Polish championship titles and one title win in Switzerland round off her success story. "Like no other in the infusion world, she manages to immerse sauna guests in another world with her graceful and attentive manner and rhetoric," says "Aufguss Roots" founder Robert Heinevetter enthusiastically about Izabela Zoladz.
(Aufguss Roots Master Trainer, two-time team world champion 2016 and 2019, vice world champion individual and team 2018, winner Freestyle World Master 2018)
Two-time world champion Łukasz Dłużniewski has been part of the Aufguss Roots team since 2023. His coaching skills are as proven as they are impressive: in 2023, he was the first coach ever to train the first 50 Aufguss masters in Japan.
(Aufguss Roots Master Trainer, Swiss Master Show-Aufguss)
The Bavarian native, who is always in a good mood, has been part of the Aufguss Roots family since 2017 and has now become an indispensable part of the "Roots". Manuel emphasizes: "We at Aufguss Roots stand for the highest quality, passion and enthusiasm. We live Aufguss with every fiber of our body and only convey what we stand for 100 percent!"
The administration
Certified Business Economist
Dipl. Fund Analyst IAF, Switzerland
Head of Accounting
Certified Specialist for Annual Financial Statements IFU/ISM
Head of Marketing
Master of Science (M.Sc.), 2-time world champion in sauna show infusion (team)
External support

Tax Advisor, Master of Arts (MA) in Auditing, Business & Law,
Authorized signatory of the law firm Wangler GmbH & Co KG, tax consultancy firm, Karlsruhe

IT law firm
Lawyers Keller-Stoltenhoff, Keller GbR, Munich